About me

As a new professional coach, I am focused on supporting emerging designers, creative leaders, and other professionals to navigate the immense cultural, social and economic changes we are undergoing. With experience in nearly every area of the design field — managing a studio and an agency, teaching design at university, and mentoring dozens of designers and developers — I bring calm, clarity and compassion to coaching.

Coaching offers us the ability to dive into what you really want. Over the course of our work together, we co-create plans that are tailored around your goals, your ideas, your needs, your resources and your aspirations. Coaching is about empowerment. It is about catalyzing personal transformation. It is about shaping what a future could look like if we simply got of our own way.

The beauty of coaching, especially for designers, creative leaders and other knowledge professionals is that we come to realize this: not that something is possible but that you are possible. Working together, we spark learning, growing and building in order to create the life you seek and a life you like.

I know that it's sometimes hard to imagine being in a different spot. The stories we tell ourselves are not always the best ones. And our present circumstances for change are often less than ideal.

But I'm living proof that we are not stuck. I believe in the power of personal transformation, having experienced it myself again and again and again.

I have designed and art directed hundreds of websites and visual identities. I know how to run and manage graphic design projects, large and small. I bring design teams together with curiosity and common purpose. I also know how to anticipate what clients need from a creative, content and technical perspective.

My lens is primarily typographic. I seek to create unique type-driven solutions in every design project. I also take accessibility seriously. Finally, I am told that I am reliable and empathic, a useful quality as a designer and coach. I bring to every engagement my penchant for honesty and my deep desire for transformation and clarity.

"90% of design is typography, and the other 90% is whitespace."
— Jeffrey Zeldman

Below are just a few clients I've had the honour of working with.

• Acumen
• Barneys New York
• Ducks Unlimited Canada
• EQ3
• Generation Investment Management
• Grantham Foundation
• Greyston Bakery
• HSC Foundation
• IISD
• National Screen Institute
• McConnell Foundation
• The Rockefeller Foundation
• Sierra Club Canada
• Winnipeg Foundation